Fashion Race - Ba&Sh
Like every year, we associate a major brand with the talent of our students.
Thanks to Barbara and Sharon, founders of BA&SH, and their team for this wonderful collaboration full of surprises.
In competition mode, our design students will be working hard all week on the creation of a silhouette with precise specifications. A strategic analysis of the market and communication plan will be carried out by our marketing students.
In groups of 6 to 7 people, this professional challenge is designed to meet the needs of an advertiser, a complete immersion to prepare them for their professional future.
The resources made available to the students are fabrics not used by the BA&SH workshops. Sensitive to sustainable collections, we thank our partner brand 2020 for working for a different and responsible fashion."
