MASTÈRE 2
Master's degree in Multimedia Art Director
Fashion & Luxury Specialty
Work-linked training
RNCP n°36738 Level 7 "Multi-media Artistic Director" state-certified title, in collaboration with AGR l'École de l'Image.
Admission procedure
Review of application
Admission interview supported by portfolio assessment
Required level
Bac +4
Parallel admission possible
subject to a validated Bac +4 level
Certified title
RNCP 36738
Period
October 2026 - July 2027
Rhythm
1 week training / 3 weeks company
OBJECTIVES OF THE MASTER 2
A year dedicated to mastering and exercising creative thinking to build a 360° artistic or advertising visual storytelling.
Second year of the Dual Competence Fashion & Communication Master's program
ANALYZE A CUSTOMER'S VISUAL COMMUNICATION NEEDS
- Identify and understand a customer's expectations in order to propose an appropriate brand identity and multimedia strategy.
- Develop: active listening and assessment of technical and budgetary constraints.
- Define a clear and precise brief.
- Formulate pertinent recommendations and lay the foundations for a multi-media Artistic Direction
DEVELOP A VISUAL COMMUNICATIONS STRATEGY
- Design coherent 360° communications adapted to the objectives of a fashion or luxury brand.
- Define the visual positioning and the graphic and communication tools to be deployed in line with the Brand Image.
- Structuring relevant messages
- Choose appropriate media and ensure image consistency across all communication channels.
MANAGING A CREATIVE TEAM
- Supervise all stages of a multimedia communications project.
- Action planning
- Coordinating and managing staff
- Ensure compliance with technical and budgetary constraints
- Control the quality of deliverables.
DEVELOP HIS CAREER AS AN ARTISTIC DIRECTOR
- Build and strengthen your professional positioning as an Artistic Director.
- Identify your creative and professional assets
- Create your portfolio
- Defining your career goals
- Master business intelligence tools.
UNDERSTAND THE CREATIVE PROCESS OF A FASHION PRODUCT
- Create a Moodboard
- Identify and appropriate trends and brand universe
- Building storytelling and collection DNA
THE TRAINING PROGRAM
Year Two addresses the three fundamental pillars of the Image Life Cycle. Brand Strategy, Creative Direction and Image Production.
1. Learn about Plurimedia Art Direction
Block 3: Managing a creative team
- Identify skills needs
- Set up the project team
- Coordinating personnel and the creative process
- Supervise teamwork and manage members' proposals.
Block 4: Manage the production of a multimedia visual communication project
- Set up a work methodology
- Supervise the creation of visuals
- Manage the implementation of a (digital) design project
- Make the final presentation to the customer
Block 5: Developing your career as an artistic director
- Define the services offered
- Define your pricing
- Distribute your offer
- Submit your application to agencies/clients
2. Specialization in Luxury
Block 3.
Creative/stylistic research and moodboard
Determine and appropriate the trend and universe of the Brand
Deduce or build the storytelling and DNA of the collection
Block 4.
Embody the stages of Product development
(methodology / tools / technique...)
3. Mastère 2 projects
- Respond to a real advertiser's call for tenders: propose a global multi-media visual communication project.
- Create a "self-promotion" project by creating a portfolio.
- Imagine a global concept co-branded with a real company, with a Lifetsyle Luxe artistic direction.
Validation of the year & Conditions
The title "Directeur Artistique Plurimédia- RNCP n° 36738 niveau 7" is validated along several axes, in which the candidate must :
- obtain an average grade in the skill blocks
- complete a 6-month internship or work-study program
- give an oral presentation on the national topic, multi-media projects and/or a 360° advertising campaign, concept and artistic direction
Deliverables:
- response to the national subject
- Book
- Work-study report
- Block 1: Analyze a customer's visual communication needs
- Block 2: Developing a visual communications strategy
- Block 3: Managing a creative team
- Block 4: Manage the production of a multimedia visual communication project
- Block 5: Developing your career as an artistic director
- Tuition: €8,950
- 1 week at school / 3 weeks on the job
Determining the communication strategy and conveying the company's brand image, creating communication media and tools, press relations.
Workforce N-1
- 19 students presented, 95% certified as admitted, 5% not admitted (dropped out, currently looking for an internship)
- Participant satisfaction rate: 89
CAREERS AFTER THE MASTER'S DEGREE
Fashion is a truly passionate sector,
appreciated for the multitude of professions that bring it to life.
THE PROJECTS
Each year is punctuated by a variety of projects,
, through which our students constantly explore their creativity.
WEI Campus des 11 Arts - 2025/2026
22/09/2025
FASHION SHOW 2025 - ART AND FASHION
08/07/2025
SUPMODE x 3iS Bordeaux
04/07/2025
MEN'S SILHOUETTE
05/05/2025
SKIRT & TOP
05/05/2025
MERCHANDISING - FASHION BUSINESS
28/03/2025
BANGKOK GAP 2024-2025
28/03/2025
CESURE QUÉBEC 2024-2025
28/03/2025
IRSA x SUPMODE
28/03/2025
CORSET & DENIM SHOOTING
07/02/2025
A SCHOOL WITH AN INTERNATIONAL OUTLOOK
Your inspiration and fashion culture are nourished by encounters, travel and color.
Every year, we offer our students the opportunity to discover
the world's fashion capitals.
TERMS AND CONDITIONS OF ADMISSION
Choose SUPMODE,
to turn your passion into a profession.
Admission to SUPMODE
We favor profiles with drive and passion. Each student is unique, and we believe in the potential they can develop at SUPMODE.
Step 1 •Send an admission test one week before the interview.
Step 2 •Individual interviewwith management to assess motivation and review the admission test.
Step 3 • Reviewof the application by the Executive and Academic Committee. Response within 8 days.
NEXT MEETING DATES
Every month, SUPMODE organizes events to bring people together.
between our team and the future professionals of tomorrow's fashion.
OUR STUDENTS
Discover SUPMODE through the eyes of our students and alumni.
I completed a three-year bachelor's degree in Marketing & Fashion Design. I am currently a saddler and leather craftsman at Hermès. If you are passionate, ambitious, and creative, go for it at SUPMODE!
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Passionate about manga and art in general, I decided to pursue a career in fashion. Why did I choose SUPMODE? During my selection interview, I appreciated the school's educational approach and the course content! I did my end-of-study internship at Hermès, where I worked on collection plans and photo shoots for the fashion accessories division. I now work as an Assistant RTW Designer Menswear at Berluti.
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My name is Rosa, and I am a second-year bachelor's student at SUPMODE. After an internship as a Patternmaking & Production Assistant at Asphalte in Bordeaux, I am currently working as a Product Manager Assistant at American Vintage. My duties in this position vary each day between fittings, creating prototypes, modifying patterns, and meeting with suppliers.
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I took the Bachelor's degree in Fashion Design, Modeling & Marketing, with a specialization in Marketing in 3rd year. Following my end-of-studies internship at Ba&Sh, I stayed on with them on a freelance contract for a few months, before being recruited on a permanent contract at Comptoir des Cotonniers in March 2020. My missions are very varied: management & creation of visual and digital communication media and internal communication.
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After completing my third year of my bachelor's degree and my master's degree at SUPMODE, and following a permanent contract at IKEA as a visual merchandiser, I am currently a town merchandiser for JD Sports France. Thanks to the internships I completed and my work-study apprenticeship contract, I was able to learn about different aspects of this profession, which now make me passionate about my work.
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I joined SUPMODE directly in my third year, through parallel admission, for the Bachelor's degree in Fashion Marketing & Design, specializing in Marketing. I chose Marketing as an option because it seemed logical to me to learn about all the tools needed for a brand to develop on the market, while also receiving highly specialized training in style, communication, digital marketing, and luxury goods. I began my career as Communications Manager for Marithé+François Girbaud. I joined Maison Amin Kader in 2023 as Communications Manager. I am responsible for social media, internal and external communications, and I also work with the artistic director.
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PROFESSIONALIZATION
Join SUPMODE and join an ecosystem of over 800 partners in France and abroad.
Join a community of +550 passionate alumni .
