3rd year project, Brand creation
The aim of the third year at SUPMODE is to create and develop a brand, from A to Z, depending on the specialty chosen:
- Marketing: study the environment and analyze trends to implement a marketing & communication strategy.
- Design: draw up a collection plan, define and design a product range, monitor manufacturing & understand the technical constraints involved in the life cycle of a fashion product.
The "grand oral" is an opportunity for students to present their brand creation: marketers defend their brand's marketing and communication strategies,
The designer presents his creations (materials, techniques, accessories, manufacturing costs, etc.).
Stay tuned to discover the different universes of the 21 brands created during the year 2022-2023 & presented during our last fashion show, which you'll soon discover on our networks.
